Hiring a professional voiceover for your explainer video might not always seem to be one of the most important stages in the production process.
However, a professional voiceover can bring far more benefits to your brand compared with an inexperienced voice artist.
The voice you will choose for your explainer video will literally become the voice of your brand.
Read the vital 4 reasons you need to hire a professional voiceover over a beginner.
They are able to relate to your brand and make you feel happiness, compassion or excitement over an explainer video.
Additionally, a professional voice talent knows how to lead emotions the right way, by pausing or flowing whenever it is needed or by adding the precise highs-and-lows.
Experienced voice actors are able to change the voice style based on your directions and suggestions.
Another proof of their versatility would also be the ability of adapting their voice style based on the type of the voiceover.
Professional voice artist would always have a wide range of voiceover samples to prove their skills.
The extensive background in broadcast, acting or onstage together with their considerable experience as a voiceover, will be enough for a professional voice talent to add real authenticity to your explainer videos.
Having experienced and delivered a variety of voiceovers, a talented voice artist professional will communicate your message in the right way.
Needless to say that working with a professional voiceover would make the world of difference.
Your main objective is to build a relationship with your audience. Only this way, you will be able to emotionally connect with your clients.
Above all, this relationship can only be created through trust. A professional voice artist can help you with that.
Studies have proven that you can gain clients’ trust by using the same voice for your commercials or explainer videos.
Marinela Cojocaru is a Native Romanian Voice Over and a former TV Presenter with over 10 years of experience in the industry. Additionally, Marinela has been working in digital marketing for over 5 years.